Meet the Founder

Pritika Dash is a Bengaluru-based student entrepreneur, author and technology enthusiast with a multidisciplinary interest in computer science, fashion, literature and the performing arts. Currently pursuing her senior secondary education at Mahesh PU College, she is particularly interested in exploring the intersection of technology and creative expression.

Beyond her academic pursuits, Pritika has cultivated a strong involvement in writing, poetry, singing and public speaking. Her literary journey includes authorship and participation in published writing projects, recognition in literary competitions and experience in journalism through a student internship with The Times of India. She has also been actively involved in music and performing arts, developing an appreciation for creative communication and storytelling.

As the founder and CEO of Y2KLOSET, Pritika conceptualised the platform around her interest in fashion, personal styling and artificial intelligence. Drawing inspiration from early-2000s fashion culture, digital fashion experiences and the idea of a personalised virtual wardrobe, she envisioned a platform that could bring together intelligent clothing recognition, AI-assisted outfit recommendations, wardrobe organisation and interactive digital avatars.

What began as an independent idea has developed into a fashion-technology project focused on making personal styling more interactive, individualised and accessible. Through Y2KLOSET, Pritika aims to explore how emerging technologies can complement personal creativity rather than replace it.

Her broader interests lie in entrepreneurship, artificial intelligence, product development, literature and building technology-driven experiences that bring together seemingly different creative disciplines.